Time spent near, in, on, or under water connects us to our emotions and creates some of our sweetest memories. This response to clean, healthy water is what I call Blue Mind*.
Water isn’t just about survival, hydration, and hygiene. Water-based activities such as bathing in water at the start or end of a day, being close to the soothing sound of water, and playing in the water with your family are closely tied to better mental health.
As Chief Evangelist for Water (CEH₂O) at Buoy Labs, my job is to reconnect people to their Blue Mind – at home and wherever we roam in the world – helping them to Live Blue. Buoy helps us remove worry from our lives and add more joy, creativity and relaxation.
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No matter our age, a Blue Mind brings with it a lifetime of cognitive, emotional, psychological, social, physical, and spiritual benefits.
These benefits are threatened by a world with a “red mind” state of being, filled with worry, stress and concern. Scarcity, floods, uncertain access and pollution mean your water rates are now tiered, and that your utility charges you more for every gallon you use. In-home access to abundant, clean water is a miracle, but it shouldn’t be a luxury or a source of fear, shame, or distraction. You should think clearly about your water use, but you should not need to worry about it.
That’s where Buoy comes in. We help you eliminate the 10% of your water that is going down the drain as leaks or waste. With a real-time picture of overall water use, Buoy puts you in control: You’ll see how much water you’re using and where you’re using it so you can manage your water to maximize its benefits.
When you know and manage the water you’re using, there’s plenty for all the things your family loves. You don’t have to choose between being responsible about water and being happy and healthy. Water is a powerfully positive force; Buoy helps you embrace the Blue Mind and connect you to the most important aspects of your life.
Joy flows through Buoy, and, with it peace, love, happiness, and all the emotions that make life worth living.
*Blue Mind is defined as a mildly meditative state characterized by calm peacefulness, unity, and a sense of general happiness and satisfaction with life in the moment.